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See this title
You must not believe it
A stool can sell hundreds of millions?
Things are like this
Bobby Edward's mother, Judy
There have always been problems with defecation
So she went to consult a doctor
The doctor said:
There is no good treatment for constipation
But there is a little trick that can improve instantly
When I go to the toilet, I put a small bench under my feet
Waiting for home
Judy found a small bench and tried it
WAOOO!
Sure enough, super refreshing
This feeling is like the pleasure after love
Can't express in words
For such a refreshing
Bobby, of course, had to experience it myself.
This is simply a clear sky.
Problems constipating all humans
Is it so easy to solve?
In fact, the truth is also simple
In the absence of a toilet
When human poop is present, there is a 35 degree angle
Since the toilet was invented, it has become 90 degrees.
Rectum and body tissue will be entangled
When you join the bench, it shows a 35 degree angle
Defecation is smooth
Because the toilet is round
While people are convenient
Two feet are sitting separately
So they can only find two small benches
To solve this temporary need
It's not always convenient
The filial Bobby wants to give parents an adult
Have a pleasant bowel movement process
He searched for supermarkets and online stores in the United States.
There are no stools on the market designed specifically to help
So he did a few things on his own
And named these stools
The Squatty Potty
At the beginning, they just gave the stool to friends and family.
Later they discovered
Good friends and friends all experience cool
Have come to take the initiative to obtain
Give more people
Bobby sees unlimited business opportunities
So redesign the stool
Change to plastic version
And handed over to a Chinese factory for processing
Made the first 2000 finished products
The result was sold out within one day.
later
Bobby was also interviewed by a Maker TV show in the United States
As a result, his bench is even hotter.
Sales exceed $1 million in 24 hours
Afterwards, the annual sales increase exponentially
First year sales of only $17,000
Last year it broke through $19 million
This year is expected to reach 30 million U.S. dollars
When it comes to marketing
Bob also said that this is the hardest part
Want to make this disgusting piquant topic
It becomes advertisement that everybody understands
They are also well-intentioned
And launch an ad
The Way of Unicorn Changing My Poop
Because its advertisement is very funny
So everyone is welcome
11 million views on Youtube
Bring them more orders and sales
Currently Squatty Potty offers a variety of different styles, with wooden, plastic, sofa upholstery, 7-inch and 9-inch two different sizes fit the toilet, priced from $ 30 to $ 80 range.
Hey! !
Others can earn hundreds of millions of assets
How can I not think of it?
Now that you know your pull pose!
This article from the Tencent News client from the media, does not represent Tencent News's views and positions.
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February 16, 2022
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Privacy statement: Your privacy is very important to Us. Our company promises not to disclose your personal information to any external company with out your explicit permission.